Apilogic AppMomentum Platform – Ultimate Tool for Digital Transformation

Digital transformation is defined by business processes. If we’re talking about an approach to software development and FinTech in particular, it should involve digital solutions run by people who understand not only software development process. These experts should know business itself. Business strategy should go hand in hand with agile software development and be powered by software tools supporting company’s transformation. That’s why Inteca introduces Apilogic AppMomentum Platform – a tool for a successful digital transformation in any industry.

What is the purpose of digital transformation?

First, let’s talk about the elephant in the room because not all organizations understand and treat the phrase equally. By digital transformation we mean:

  • Update of old or introduction of new machines and applications.
  • Introducing or increasing the amount and impact of automation through some or all company departments.
  • Improvement of old or introduction of new internal processes.
  • Maturing business through implementation of components mentioned above. 

That’s the most complete, relevant and down-to-earth definition. A good product or service dedicated to digital transformation should focus on improving at least one of these pain points. Addressing them all would be a holy Grail. Luckily, Apilogic does exactly that; we will talk about it later on.

What are the main areas of digital transformation?

We have already answered this question, at least in a way. In reality, it’s more complicated than that. Generally speaking, we can mention main pillars affected by the process:

  • Transformation of internal processes.
  • Transformation of a business model.
  • Transformation of the domain the company’s in.
  • Building or refreshing cultural aspect of the organization.

All are equally important. Leaving behind even one element can prove catastrophic in the long run. Especially when customers and employees alike pay attention to things like operational culture or market interoperability. In a nutshell – they expect not only quality but also a human face behind it. Corporate responsibility.

All four pillars contribute to these components: 

  • Innovation (with the emphasis on a seamless customer experience)
  • Operational excellence
  • Shorter time of product and service development
  • Optimized time-to-market
  • Quicker business pivots and reactions to market and consumer trends

If you consider running a digital transformation in your company, you should ask yourself these questions:

  • Where my company is heading?
  • What do I want to achieve after the transformation?
  • How business models of my competitors impact their market standing?
  • How can I improve my business model and impact the market on my own terms?
  • Can I have enterprise tools dedicated to digital transformation that can support my processes?

After you do, you can make an informed decision about digital tools you can use to make a change in the firm.

 What are the key trends in digital transformation in 2023?

The main one comes from the market itself. Ask yourself about motivation behind the need to change business operations. Higher efficiency will be for nothing if it won’t serve customers. They should be the primary source of change. The main aspect of a successful transformation is practicality.  You can use a guide from a World Economic Forum to start.

Coming from a valuable perspective is one thing but it’s not the only valuable trend. Companies are now using the everything-as-a-service (XaaS) model to pay for services as a subscription. This limits overall costs and provide continuous business advantage with periodical updates for the same, constant price. Software-as-a-service, network-as-a-service, platform-as-a-service… These terms are no longer exotic.

Same goes for machine learning and artificial intelligence (AI). Many tools enable multi-tasking, allow execution of complex tasks, perform operations 24×7 without interruptions. They avoid human errors, act as significant time-savers and use insight to predict customer preferences.

Same goes for total experience (TE). This term combines all customer and employee channels, including digital ones (such as website and mobile app) and physical channels (such as physical branches and call centers). This mindset and digital tools that go with it merge it all into a single, consistent experience.

Digital transformation in banking and financial services

That’s where we meet another problem. How to translate digital transformation and turn a buzzword into a measurable tool in the world of FinTech?

First of all, take care of customer experience. Seamless user experience starts with understanding an app and a service. Agile software development is increasingly more focused on winning customer loyalty in the long run. Combination of tools you use in the digital transformation process should enable you to generate, store, process and share customer data across different departments of your company. A good example of how these processes can empower your organization can be seen in European Digital Single Market.

Another trend is regulations and ability to respond to them. According to Eurostat and other European agencies, more than half of the EU citizens have shifted to digital banking. And this is only one continent. With a global trend on the rise and more digitally-excluded third-world countries opening up for online banking services, the need for regulations is greater than ever. The Revised Payment Services Directive (PSD2), the Anti-money Laundering (AML5), eIDAS Regulation or GDPR are examples from Europe alone. 

Another important trend comes from further adoption of different APIs. This will enforce data standardization and drawing conclusion based on them.

Digital transformation – useful statistics

Business is a numbers’ game. Same goes for digital transformation. Let’s dive into few important statistics about the process and what can it mean for your business going ahead.

According to Finances Online:

  • Digitally transformed organizations are projected to contribute to more than half of the global gross domestic product (GDP) by 2023, accounting for $53.3 trillion (IDC, 2020)
  • 65% of the world’s GDP is predicted to be digitized by 2022 (IMF, 2020)
  • 70% of organizations have a digital transformation strategy or are working on one (PTC, 2019)
  • 55% of startups have already adopted a digital business strategy (IDC, 2018)
  • Top digital business strategy adopters include services (95%), financial services (93%), and healthcare (92%) (IDC, 2018).
  • The implementation of digital technologies can help accelerate progress towards enterprise goals such as financial returns, workforce diversity, and environmental targets by 22% (Deloitte, 2020).
  • In fact, 69% of higher maturity companies are using digital technologies to cut carbon emissions, while 58% of lower-maturity companies are using them to lower consumption of natural resources (Deloitte, 2020)
  • 51% of digital transformation efforts stem from growth opportunities (Altimeter, 2019).
  • Top technologies already implemented: big data/analytics (58%), mobile technology (59%), APIs and embeddable tech (40%).
  • 38% of executives plan to invest more in technology to make it their competitive advantage (McKinsey, 2020)
  • 40% of all technology spending is seen to go to digital transformations (CIO, 2018).
  • Companies that have higher digital maturity reported 45% revenue growth compared to 15% for lower maturity companies (Deloitte, 2020)

Which aspect is the most important? Actually, all of them are equal in painting the market picture. Companies are aware of benefits coming from digital transformation. They heavily invest in software solutions. The level of majority across different industries varies but all indicators confirm the main thesis – there’s no going back.

Different industries may have different needs but common denominators is effective change, more efficient business operations and value given to users.

What is a digital platform in business

That’s where digital platform for business come in. A digital business platform is essentially a multi-purpose hub that helps a company generate and coordinate work that support business interactions between human and technology. It also simplifies processes and fuels new activities that otherwise wouldn’t be possible.

It’s often based on an application programming interface or API. APIs are mechanisms that enable software components to communicate with each other. That way you can use software from different vendors and still get value from the same ecosystem of digital tools.

Digital platforms become increasingly popular because they fix multiple business problems. As a software development veteran, Inteca saw the set of business challenges that troubled our clients. That’s why we moved to make our own digital platform.

What is the Apilogic AppMomentum Platform and how can it help you?

The Apilogic App Momentum Platform is a Swiss knife for digital transformation. It’s a module based Swedish buffet populated with modules dedicated to various needs. What’s important – you can use it to serve your company, no matter the industry. Although we believe it’s very useful for FinTech as our primary focus.

Let’s dive a little deeper. Apilogic Digital Platform has modules for:

  • Security
  • API management
  • Integration
  • Processes
  • Business logic
  • Frontend
  • ECM and processing documents
  • Analytics
  • Runtime platform
  • Systems development life cycle (SDLC)
  • DevOps

We will talk about them in the near future. For now, let’s just say they all complement each other and you can use them all to transform your organization. You can also cherrypick whatever you need at the time and forget about the rest. Our product is made so you can decide.

We have partnered with various Partners to deliver the best software possible. We collaborate with RedHat, Hyland and other to create a safe and efficient environment for digital transformation. Years of experience in software development and software-related business consultancy prove we know what we’re doing. 


Digital transformation is not easy. It requires preparation, timeline, meeting with internal stakeholders. In fact, it requires a lot more. There’s no room for error. Either you do it the right way at the first try or you’re bound to spend a lot of money to reverse the process and start anew. We deeply believe in a modular offer, high standards and quality software. Stay tuned for more information.